our story

Graphic FX Signworks was founded in and has seen continuous growth since its inception in 2000. Over the years as Graphic FX grew, key personnel have been hired to allow the company to grow sustainably, so that it can continue to provide excellent customer service and a quality product.

As Graphic FX has grown, it has strived to stay current with trending market products and manufacturing methods. The majority of this has occurred by strategic hiring and continuous re-investment back in to the company.

Graphic FX believes that every member of their team is a key person in one way or another, however in traditional terminology; the key personnel from a management perspective are outlined below. It should be noted though – that like any business; the company is only as good as their employees, and at Graphic FX they pride themselves on having a talented, well-trained team.

Graphic FX’s mission is to provide outstanding customer service, a quality product at a competitive price; delivered and installed on time.

the visionaries

jay

President

From starting with a dream and a glint in his eye 20 years ago; Jay has transformed the sign industry on Vancouver Island. Graphic FX has been steadily growing adding new product lines, expanding the technologies and hiring the best people in the industry from all over the country.

Jay’s mission and goal has stayed the same though – quality products at competitive prices – delivered as promised.

tom

Business Development

Tom grew up on a farm in Northern Saskatchewan and took his passion for growing farm crops to growing companies. Tom has been in the sign industry since 1977 and has worked as a growth specialist in both Canada and the US; building sales and management teams. Tom is responsible for building Graphic FX’s sales team in Victoria, Vancouver Island, BC and Western Canada. Tom enjoys boating, cooking and high-performance cars. A passion for music, outdoor activities, camping and movies…. is this a bio for Match.com? If so, swipe right.

kelli

Print & Scheduling Management

Kelli is our design and print room manager who comes to us with years of experience under her belt. Kelli strives to create a positive, reliable, and detailed focused environment for her team which results in delivering a quality and prompt product to serve our clients well. The print room has been voted the best department at GFX (the reason being they are good at what they do, or it’s because they bribe everyone with candy…) When Kelli isn’t at GFX, she enjoys hiking with her husband, throwing pottery, and attending to her – way too many to count – house plant collection.

kevin

Operations Manager

With over 35 years of experience in manufacturing & fabrication; there isn’t much Kevin hasn’t seen or built. Through Kevin’s experience, Graphic FX is able to build high quality products in ways which are time and cost effective. Kevin comes to Graphic FX from Edmonton and he enjoys being warm… and driving his new convertible!

darcy

Vinyl Department Manager

For more than 30 years, Darcy has installed graphics and managed teams of installers, training numerous installers (many of whom now have their own businesses) and managed national projects, installing from coast to coast. Concept creation, design, production are vital departments, but the final installation Is the fruition of all the hours of thought and labour put into the project. Darcy and the Graphic FX installation team understand the importance of the final details and you will be impressed with your installation.

marty

Design Department Manager

Skilled in transforming client’s ideas into working concepts which in turn, fuel award-winning designs and graphics that motivate customers; Marty brings amazing design capabilities and experience to our management team with his 20+ years of experience in creating beautiful signs. Marty is a motorcyclist enthusiast and his wife and him enjoying touring the island discovering the beauty of the West Coast.

experience in action

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GFX Signage-4733

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